LG 50 LED HDR 4K Ultra HD Smart TV

Description

**Crystal clear 4K experience** LG UHD TVs upgrade your viewing experience. Enjoy vivid colours and breathtaking detail in Real 4K. **Introducing the perfect fit for your space** LG UHD TV now features a slimmer design and minimal bezel that complements your home interior. **Pure colour fine-tuned by advanced processing** The high-powered a7 Gen5 AI Processor 4K uses deep learning to better optimise all your content. **Redefine scale in 4K** Watch non-4K content in 4K on large UHD screens to enjoy clarity and precision in every moment. **Smart beyond what you think** From voice control to personalised content, ThinQ AI makes LG UHD TV a seriously smart experience. **Smart beyond what you think** Easy control with just your voice. Smart Voice Control via Google Assistant, Amazon Alexa, Apple AirPlay and more, make controlling your LG UHD TV easier and quicker than ever. **HDR10 Pro** With HDR10 Pro, brightness level is adjusted to enhance colour and clarity in every image. Be mesmerised by how realistic your content looks. **Gear up for epic gaming** Enjoy a fantastic gaming experience using Cloud Gaming, Game Dashboard & Optimiser, and HGiG.